This is part of a series of promotional videos I did for the Canmore Crossway Thrift Store, showing off their two main programs, promoting the store itself and their recent expansion. This video is for the JacketFrost program, which is in the same vein as the backpack video. It is to inform the community about the program, how it impacts the community and delivered in a short concise manner to be used online and around the local community outlets.